Doubleday in
preparing and placing the advertisements of the books of the house.
Mr. Doubleday was just reviving the publication of a house-organ called
_The Book Buyer_, and, given a chance to help in this, Bok felt he was
getting back into the periodical field, especially since, under Mr.
Doubleday's guidance, the little monthly soon developed into a literary
magazine of very respectable size and generally bookish contents.
The house also issued another periodical, _The Presbyterian Review_, a
quarterly under the editorship of a board of professors connected with
the Princeton and Union Theological Seminaries. This ponderous-looking
magazine was not composed of what one might, call "light reading," and
as the price of a single copy was eighty cents, and the advertisements
it could reasonably expect were necessarily limited in number, the
periodical was rather difficult to move. Thus the whole situation at
the Scribners' was adapted to give Edward an all-round training in the
publishing business. It was an exceptional opportunity.
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