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Bok, Edward William, 1863-1930

"A Dutch Boy Fifty Years After"


Mr. Bush now suggested that he buy the magazine for his son, alter its
name, enlarge its scope, and make of it a national periodical.
Arrangements were concluded, those who had financially backed the
venture were fully paid, and the two boys received a satisfactory
amount for their work in building up the magazine. Mr. Bush asked
Edward to suggest a name for the new periodical, and in the following
month of May, 1887, _The Brooklyn Magazine_ became _The American
Magazine_, with its publication office in New York. But, though a
great deal of money was spent on the new magazine, it did not succeed.
Mr. Bush sold his interest in the periodical, which, once more changing
its name, became _The Cosmopolitan Magazine_. Since then it has passed
through the hands of several owners, but the name has remained the
same. Before Mr. Bush sold _The American Magazine_ he had urged Edward
to come back to it as its editor, with promise of financial support;
but the young man felt instinctively that his return would not be wise.
The magazine had been _The Cosmopolitan_ only a short time when the new
owners, Mr.


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