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Bok, Edward William, 1863-1930

"A Dutch Boy Fifty Years After"

Within three weeks,
a double horse-truck was necessary, and three trips had to be made.
By this time Edward Bok had become so intensely interested in the
editorial problem, and his partner in the periodical publishing part,
that they decided to sell out their theatre-programme interests and
devote themselves to the magazine and its rapidly increasing
circulation. All of Edward's editorial work had naturally to be done
outside of his business hours, in other words, in the evenings and on
Sundays; and the young editor found himself fully occupied. He now
revived the old idea of selecting a subject and having ten or twenty
writers express their views on it. It was the old symposium idea, but
it had not been presented in American journalism for a number of years.
He conceived the topic "Should America Have a Westminster Abbey?" and
induced some twenty of the foremost men and women of the day to discuss
it. When the discussion was presented in the magazine, the form being
new and the theme novel, Edward was careful to send advance sheets to
the newspapers, which treated it at length in reviews and editorials,
with marked effect upon the circulation of the magazine.


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