He then recalled an advertisement announcing
that this particular brand of cigarettes contained, in each package, a
lithographed portrait of some famous actor or actress, and that if the
purchaser would collect these he would, in the end, have a valuable
album of the greatest actors and actresses of the day. Edward turned
the picture over, only to find a blank reverse side. "All very well,"
he thought, "but what does a purchaser have, after all, in the end, but
a lot of pictures? Why don't they use the back of each picture, and
tell what each did: a little biography? Then it would be worth
keeping." With his passion for self-education, the idea appealed very
strongly to him; and believing firmly that there were others possessed
of the same thirst, he set out the next day, in his luncheon hour, to
find out who made the picture.
At the office of the cigarette company he learned that the making of
the pictures was in the hands of the Knapp Lithographic Company. The
following luncheon hour, Edward sought the offices of the company, and
explained his idea to Mr.
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