It has always been acknowledged as one of the
purest waters to be found in the kingdom; but its peculiar and special
adaptability to the brewing of "good old English cheer" was left to be
discovered by the founder of the firm of Messrs. Walter Showell and
Sons, who, as stated before, some twelve years back, erected the nucleus
of the present extensive brewery. Starting with the sale of only a few
hundred barrels per week, the call for their ales soon forced the
proprietors to extend their premises in order that supply should meet
demand. At first doubled, then quadrupled, the brewery is now at least
ten times its original size; and a slight notion of the business carried
on may be gathered from the fact that the firm's stock of barrels tots
up to nearly 60,000 and is being continually increased, extensive
cooperages, blacksmiths' shops, &c., being attached to the brewery, as
well as malthouses, offices, and storehouses of all kinds. The head
offices of the firm, which are connected by telephone with the brewery,
as well as with the stores at Kingston Buildings, Crescent Wharf, are
situated in Great Charles Street, and thus the Crosswells Brewery
(though really at Langley Green, some half-dozen miles away as the crow
flies) becomes entitled to rank as a Birmingham establishment, and
certainly not one of the least, inasmuch as the weekly sale of
Crosswells ales for this town alone is more than 80,000 gallons per
week.
Pages:
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87